Image Formats Cheat Sheet

Image Formats Mega Cheat Sheet

Make A Website

Why We Can't Do Keyword Research Like It's 2010

Importance of Directory Submissions

Importance of Directory Submissions

Website Best Practices

Mobile-Friendly Websites: A Google Mandate

Website owners, get ready for Mobilegeddon!

On April 21, Google will affirm the significance of mobile in our online search behaviors when it enacts a new policy aimed at rewarding mobile-friendly websites by ranking the sites more favorably.  The change will result in the “demotion” of websites that are not mobile-friendly.

We announced this in our blog weeks ago, but activity has reached a fevered pitch as business owners realize that this adjustment from Google could be a game-changer for website ranking.

Google, which rarely sets a timetable or announces algorithm adjustments, has been transparent about its intentions, an indication of the significance of this change. Here’s an excerpt from the Google Web Master Central blog:

….we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.

Another change Google announced in February is that apps indexed through Google App Indexing would immediately begin ranking more favorably in mobile search. For example, if you are signed into your Google account, content within the apps on your mobile device will rank more favorably on SERPs than previously.

To verify that your website is mobile-friendly, visit Google’s test page, enter your URL, and check for results. Google will tally website results and indicate if your website is deemed mobile-friendly – or not.

If you find that your website doesn’t meet Google’s definition for mobile-friendliness, plan a redesign - with mobile in mind.

Presentation: Leveraging the Cloud for Your Business

Cloud prod-for-businesses from Henry Bramwell

Is Your Website Mobile-Friendly? Just Ask Google.

Google’s opinion of a website’s search engine optimization is crucial to most website owners. And it should be. An attentive and thorough SEO strategy helps Google rank your website for relevance.

But among the reasons why Google might reduce your website’s SEO score is that it may not be “mobile-friendly”.

Google’s mandate for mobile-friendly websites is in step with  the galloping pace of mobile’s advancement in 2015. Here are some statistics that spell out mobile’s prevalence:

• 57% of mobile users reported that they would not recommend businesses with poor mobile websites
• 1 in 4 searches are performed on mobile devices
• Mobile marketing in 2015 will generate $400 billion
• 4 out of 5 consumers use smartphones to make purchases
• 70% of mobile searches resulted in online action within an hour
• More than 75% of Americans admit to bringing their smartphones to the bathroom  

With statistics as compelling as these, you’ll want your website to be mobile-friendly.

To determine your website’s status with regard to Google’s “mobile-friendly” definition, access the link below and enter your URL. You’ll receive a short analysis of whether or not your website is mobile-friendly and other details about Google tools.

Find out if your website is mobile-friendly: CLICK-HERE